Marketing and Sales Director
Marketing & Sales Director
About the Role
We are looking for a dynamic and relationship-driven Marketing & Sales Director to help grow our presence in the community and strengthen the bridge between patients, providers, and our in-house team. This role is ideal for someone who thrives on making connections, loves building partnerships, and has a passion for creating an exceptional patient experience.
About Us
At Hudson River Valley Medical PC, we are committed to delivering exceptional outpatient infusion therapy in a comfortable, patient-centered environment. We serve patients requiring specialty infusions for chronic and acute conditions, offering expert nursing care, modern facilities, and a focus on safety, comfort, and clinical excellence.
What You’ll Do
Marketing & Brand Growth
- Lead the strategy to increase awareness of our services in the community.
- Manage and grow our social media presence with engaging, creative, and consistent content.
- Develop and roll out marketing campaigns, events, and outreach initiatives.
- Oversee the design and distribution of digital and print promotional materials.
Provider & Community Relationships
- Build trusted relationships with local physicians, clinics, and healthcare organizations to create a strong referral network.
- Conduct outreach visits and presentations to highlight our services.
- Identify and pursue new partnership opportunities to expand access to care.
Patient & Provider Liaison
- Act as the connection point between patients, referring providers, and our in-house team—making sure communication is smooth and seamless.
- Address patient questions and feedback with professionalism and empathy.
- Partner with clinical staff to ensure patients feel supported every step of the way.
Reputation Management
- Monitor and respond to online reviews to maintain a positive reputation.
- Create strategies to encourage patient feedback and success stories.
- Track and share marketing results, referral patterns, and community impact.
What We’re Looking For
- Bachelor’s degree in Marketing, Business, Communications, or related field (Master’s a plus).
- 5+ years of marketing, business development, or sales experience—preferably in healthcare.
- Strong networking and relationship-building skills with providers and community leaders.
- Hands-on experience in digital marketing and social media management.
- Excellent communicator, organized multitasker, and natural problem-solver.
- Passionate about improving patient experiences and building trust in healthcare.
What Makes You a Great Fit
You’re a people person who can easily connect with providers, patients, and colleagues. You’re both strategic and hands-on—able to design a big-picture growth plan while rolling up your sleeves to execute the details. Most importantly, you’re motivated by making a real impact on people’s healthcare journey.